6 Must Have Segments For Event Email Marketing
#Events #SegmentationSegmenting your audience is one of the most important parts of your email marketing strategy. As an email marketer, here are the segments you need to be using for your next campaign!…
The Importance Of Segmenting Your List And Collecting The Right Data To Drive Conversions
#Segmentation #Email MarketingSegmenting your audience is a crucial step in any email marketing strategy - it lets you build relationships through email that feels more like a conversation than spam. Let's dive in!…
3 Reasons Why You Should Use Conditional Splits in Email Automations
#Email Automation #SegmentationYour automations become even more tailored to your subscribers when you use conditional splits. From abandoned cart to winback automations, let’s dive into why and how conditional splits can take your email marketing strategy to the next level!…
Why Segmenting Subscribers is Guaranteed to Improve Your Email Marketing
#Segmentation #Email MarketingBuilding a strong segmentation strategy can drastically improve your brand’s email engagement, deliverability, and ROI, but designing your strategy is just the first step.…
Email List Segmentation Tips for Ecommerce
#Segmentation #Ecommerce Email #Tips & TricksSegmented campaigns received 14% higher opens and 2x more clicks than non-segmented campaigns. We've broken down what your ecommerce brand needs to get started.…
21 Email Segmentation Ideas for Event Marketers [Cheat Sheet]
#Events #SegmentationPersonalized email improves sales by an average of 56%. To help you send more targeted email, we've built this cheat sheet of the best segments for email marketers.…
2019 Ultimate Guide to Email Segmentation
#Segmentation #Email Marketing #GuidesHive’s 2019 Ultimate Guide to Email Segmentation is officially here! A comprehensive resource, this guide has the rundown on everything you need to know about email segmentation.…
Why Hive puts subscriber engagement at the forefront
#Segmentation #Email CRM #DeliverabilityThe majority of email marketing experts suggest creating campaigns around subscriber engagement as an effective way to maintain a healthy list, but most email providers bury engagement data or provide a simplistic rating, almost as an afterthought.…
Email Segmentation 101: Send Targeted Email, Sell More Stuff
#Segmentation #Email MarketingThinking about the basis of your segmentation by engagement level will help you churn your list, prune out inactive and unengaged subscribers, and improve your overall email deliverability. Let’s dive into how you should be thinking about segmentation, no matter the industry you’re in.…