Popular Blogs

The Key to Maximizing Opens and Clicks: Segmenting By Engagement Level

#Email Marketing #Deliverability #Popular Blogs

Segmenting your list and email sends by engagement level is key, no matter what you sell. It’s one of the strongest yet simplest tactics for better opens, clicks, deliverability, and customer engagement.…

Cynthia Dam

Everything You Need to Know About Email Subdomains

#Popular Blogs #Deliverability

It’s now more important than ever to develop an email strategy that considers how ISPs are going to react to your email campaigns. Here's everything you need to know on subdomains.…

Michaela Angemeer

Inspiration for Your Browse Abandonment Subject Line

#Email Automation #Email Marketing #Popular Blogs

Sending browse abandonment emails is a great way to re-engage customers who viewed products on your site without making a purchase. But as ecommerce automations become…

Michaela Angemeer

5 Great Browse Abandonment Email Examples

#Email Design #Popular Blogs

Setting up a browse abandonment email journey is a powerful way to bring people back to purchase after a session of window shopping. According to SaleCycle, the average open rate of browse abandonment emails is 37%.…

Michaela Angemeer

Why You Should Be Using A Subdomain

#Deliverability #Email Marketing #Popular Blogs

As an email marketer, inbox placement is probably something you think about a lot - you know that avoiding the spam folder isn’t as easy…

Michaela Angemeer