35 Subject Lines To Spread Love This Valentine’s Day

Love is in the air! Whether celebrating with significant others, friends, or riding solo, shoppers look forward to Valentine’s day to treat themselves and their loved ones. In 2020, consumers spent a staggering $27.4 billion USD on Valentine’s Day and this will only go up in 2021. With over half of the US population expected to celebrate this year, make sure your email campaigns are ready to take advantage of this holiday’s sales season. Emails are still the highest driver of ROI (for every $1 spent on email, you get a $38 return) and with 35% of customers opening emails because of the subject line alone, they’re crucial to driving higher open rates. Let’s dive in!

General Valentine’s Day subject lines

  • You Forgot It Was Valentine’s Day. Now What
  • Valentine’s Day Gift Ideas For Your Sweetheart!
  • One for You, One for Your Valentine💕
  • Will You Be Our Valentine?
  • It’s not too late to get that perfect Valentine’s Day gift!
  • Last Chance to Get Your Valentine’s Day Gifts On Time
  • A Charming Valentine’s Day | Two Days Left to Order
  • Valentine’s Day Is Sunday!
  • Sweetheart Deal for You!
  • Sleep in This Valentine’s Day! You’ve Earned It!
  • Forget Valentine’s Day? We’ve Got You Covered
  • You are still on time for your #SexyValentine!
  • It’s not too late: gift inspiration for Valentine’s Day
  • Don’t Forget… Valentine’s Day Is Sunday!
  • Need a Last-Minute Valentine’s Day Gift? ⏰

Valentine’s Day sale subject lines

  • What to wear for Valentine’s Day? ? Valentine Sale 50% Off Everything
  • Valentine’s is Sunday! Save 20% Right NOW!
  • 20% off almost everything through Valentine’s Day
  • A Valentine’s Treat… 20% off!
  • Valentine’s Day Sale! ♡ 20% off gifts, bags & wrap!
  • Get 30% Off For Valentines Day!
  • ♥ is… 25% OFF
  • An Early Treat For V-Day…$50 Off!
  • Hey, Valentine. Here’s 40% off. 💌

Valentine’s Day free shipping subject lines

  • Last chance for FREE delivery by Valentine’s Day
  • Guaranteed Free Delivery for Valentine’s Day
  • Ends TONIGHT: FREE Delivery for Valentine’s Day!
  • Last Day to Order for Valentine’s Day Delivery
  • What to wear for Valentine’s Day? ? Valentine Sale 50% Off Everything + Free delivery
  • Something special for your Valentine delivered straight to their door
  • Valentine’s Day is even happier with free shipping.
  • Happy (early) Valentine’s Day! FREE SHIPPING!
  • Happy Valentine’s Day + last day for extra 15% off Sale + Free shipping!
  • 25% OFF The Valentine’s Day Shop + Free shipping!

Wrap up

Subject lines are the key to standing out in your customers’ inbox and driving open rates this Valentine’s day! Remember to create some FOMO with great sales discounts, use emojis to stand out in their inbox, and throw in some Valentine’s day puns here and there.

Want to dive even deeper? Check out our Ultimate Guide to Email Marketing for all the strategies you need to build a successful email campaign including email design, deliverability, and automations.

Hive's Ultimate Guide to Email Marketing