Email Marketing

3 Ways To Measure Engagement With The New iOS 15 Update

#Email Marketing

With the new iOS 15 update, you will no longer have open rate data, but that doesn't mean you won't be able to track engagement. Focusing on other metrics like CTA clicks give you way better insight into your most engaged subscribers. Let's dive in!…

Anima Hossain

The New iOS 15 Apple Mail Updates And How Email Marketers Can Adapt

#Email Marketing

With Apple's new iOS 15 update, you'll see a number of changes to their Mail app. The biggest one? Brands will no longer be able to see opens. Stay ahead of the update with these tips!…

Anima Hossain

9 Email Marketing Blogs You Need To Be Reading As An Events Email Marketer

#Email Marketing #Events

The 9 blogs you need to be reading with strategies you can use to take your events email marketing campaigns to the next level!…

Anima Hossain

How To Stay Out Of Spam In 2021 As An Event Email Marketer

#Email Marketing #Events #Deliverability

You can have the best-designed emails, but if they're not landing in your fans' inbox, no one will be able to read them. Make sure you stay on your ISPs good side and never land in spam with these tips!…

Sarah Schmidt

Events 101: The Ultimate Artist Email And SMS Marketing Strategy

#Email Marketing #Events #SMS Marketing

All the strategies you need to build your email and SMS marketing workflows to maximize engagement and drive ticket revenue for your next shows.…

Anima Hossain

3 SMS Strategies All Email Marketers Need To Know To Drive Revenue

#SMS Marketing #Email Marketing

Your email strategy should be driving 40% of your brand’s revenue. Add SMS and take that percentage even further. Here are 3 effective SMS strategies you can add to your existing email workflows to maximize customer engagement and drive more conversions.…

Cynthia Dam

The Importance Of Segmenting Your List And Collecting The Right Data To Drive Conversions

#Segmentation #Email Marketing

Segmenting your audience is a crucial step in any email marketing strategy - it lets you build relationships through email that feels more like a conversation than spam. Let's dive in!…

Anima Hossain

30 Subject Lines To Warm Up Your Winter Sales

#Subject Lines #Email Marketing #Seasonal

Temperatures are dropping, and it’s clear that winter is here to stay (at least for the next few months). Make sure you’re prepared for the winter sales season with subject lines that stand out in a crowded inbox…

Anima Hossain

New Year, New Email: 4 Strategies To Refresh Your Email Campaigns in 2021

#Email Marketing

A fresh new year is the perfect opportunity to step up your email strategy and drive even more revenue for the year ahead. Supercharge your email marketing to maximize conversions with these 4 strategies!…

Anima Hossain