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Email CRM

A collection of 13 posts

Email Marketing

3 Ways to Stay on Top of Email List Hygiene

One of the key factors affecting email deliverability (whether you end up in your subscribers’ inboxes or in spam) is list hygiene. Though it’s not the most fun topic to discuss, if

Michaela Angemeer Michaela Angemeer
Ecommerce CRM

The 5 Key Lifecycle Stages for Ecommerce Email Marketing

As marketers, we often place focus on things that may not be the most impactful to our business today. According to Adobe, 80% of companies’ marketing budgets are spent on acquiring customers, but

Michaela Angemeer Michaela Angemeer
Email CRM

Choosing between Hive and Klaviyo

This guide should make it a bit easier to choose your next ESP - a mostly objective discussion of when you should choose Hive over Klaviyo, and vice versa. 1. Keep it interesting

Ian Roberts Ian Roberts
Email Automation

4 Essential Pre-Built Segments for Your Ecommerce Business

If you’re an ecommerce marketer, chances are you have an email list with a ton of data on your customers. From location, to age, gender, engagement history, and interests, the opportunities for

Michaela Angemeer Michaela Angemeer
Email Marketing

Why Customer Retention Marketing Should Be Your Priority This Year

One hundred years ago, there wasn’t much choice when it came to where you shopped. You would frequent stores that were convenient and carried the products you wanted. To get you to

Michaela Angemeer Michaela Angemeer
Email CRM

Choosing between Hive and MailChimp

This guide is meant to make it a bit easier to choose a new ESP - a mostly unbiased discussion of when you should choose Hive over MailChimp, and vice versa. 1. Built

Ian Roberts Ian Roberts
Email CRM

3 Ways an Email Marketing CRM Can Make Your Life Easier

Sending your customers timely, relevant emails is more important now than ever. According to a report by Hubspot, 78% of consumers have unsubscribed from emails from brands that were sending too many irrelevant

Michaela Angemeer Michaela Angemeer
Ecommerce CRM

Solving the Problem of Cold Start Ecommerce Product Recommendations

To be completely upfront, this post details how you can use Hive to solve the cold start problem. Two weeks ago, I purchased a handful of mystery novels from Amazon. Last week, I

Michaela Angemeer Michaela Angemeer
Email CRM

Email List Segmentation Tips for Ecommerce

Imagine it’s October and you live in Canada (that means snow, soon). You’re an avid online shopper and are ready to start your winter gear shopping, but you keep getting emails

Michaela Angemeer Michaela Angemeer
Email CRM

Why you need a CRM for your Shopify store

Whether you’re completely new to the ecommerce space, or a retailer with a solidified customer base, it’s imperative that you’re able to organize your customers and effectively market to them.

Michaela Angemeer Michaela Angemeer
Product Update

Latest from Hive: Instagram Email Automation

At the end of June, we promised updates to our email automation in the near future. Today, we’re excited to announce email automation based on Instagram engagement. When someone likes or comments

Michaela Angemeer Michaela Angemeer
Email CRM

Part 2: How you can use Hive’s segments to better organize and market to your list

In this three-part series, we’re going through how to get the most out of Hive. Read the first installment here: Part 1: How you can connect all your data sources with Hive.

Michaela Angemeer Michaela Angemeer
Email CRM

Part 1: Why you should connect all your data sources with Hive

In this three-part series, we’ll go through how to get the most out of Hive - from when you first set up your account to having a ton of rich contacts that

Michaela Angemeer Michaela Angemeer
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