Cynthia Dam

Content Marketing Design at Hive. Dreaming about style & wine.


24 posts

Hive Culture: The New Hive HQ


Today, we’re showing a side of Hive you haven’t seen yet. We recently moved offices and wanted to share some behind-the-scenes of the process, as well as a quick tour! Take a peek into our rustic chic space and peep the video.…

Cynthia Dam

IP Warmup: Why and How You Should Do It


Warming up your IP is crucial to ensuring healthy deliverability. It should be the first part of your greater email marketing strategy, as it lays the foundation for making sure your emails actually get opened.…

Cynthia Dam

New from Hive: Advanced Segment Builder, Resend to Unopens, and UTM Tracking

#Product Update

Our latest updates improve the way you interact with your customers and their data, through a new segment builder, the ability to resend to unopened recipients, and UTM codes that let you track customer experiences.…

Cynthia Dam

6 Ways to Easily Improve Your Event Email Marketing

#Event Organizers #Segmentation

As an event marketer, you have access to some of the most actionable customer data out there. We’ve put together a list of easy ways to segment your list and send better emails, ensuring more opens, clicks, and of course, ticket purchases.…

Michaela Angemeer

15 Black Friday Subject Lines for Ecommerce

#Ecommerce Email

The biggest ecommerce day of the year is just around the corner - Black Friday! It’s important to make sure your email will be able to cut through the noise. Here are some subject lines guaranteed to grab your customers attention, and drive open rates.…

Cynthia Dam

3 Key Event Emails & Segmenting Strategies to Reach the Right Attendees

#Event Organizers #Segmentation

We’ve narrowed it down into our top three favorite music event email templates, while also showcasing different segmenting strategies you can leverage to reach the right audiences.…

Cynthia Dam

5 Tips for Music Event Email Marketing Success

#Event Organizers #Email Marketing

Whether you’re a marketer, artist manager, or the owner of a record label, email marketing can play a major role in your ticket sale performance.…

Cynthia Dam

How to Drive Customer Engagement with Email GIFs

#Email Design #Email Marketing

Over 69% of customers prefer GIFs over static email, and brands who’ve recognized this shift in preferences have seen 3x more conversion compared to traditional static content.…

Cynthia Dam

5 Welcome Emails Guaranteed to Boost Conversion

#Email Automation #Ecommerce Email

When a customer visits your website and decides to subscribe for updates about your brand, do you really want to leave them hanging? Probably not. Let’s dive into five super effective welcome emails for some inspo 👉🏼…

Cynthia Dam