Cynthia Dam

Brand Designer at Hive. Dreaming about style & wine.


43 posts

Email Segmentation 101: Send Targeted Email, Sell More Stuff

#Segmentation #Email Marketing

Thinking about the basis of your segmentation by engagement level will help you churn your list, prune out inactive and unengaged subscribers, and improve your overall email deliverability. Let’s dive into how you should be thinking about segmentation, no matter the industry you’re in.…

Cynthia Dam

24 Mother’s Day Subject Lines for Ecommerce


With Mother’s Day around the corner, it’s a good time to make sure your email campaigns are optimized to help you sell more. Here are 24 heartwarming Mother’s Day subject lines to help inspire your campaigns.…

Cynthia Dam

5 Mother’s Day Email Templates that will Tug at Your Heartstrings

#Seasonal #Email Design

This Mother’s Day will deliver the highest consumer spending to date, with an expected total record of $25 billion this year up from $23.1 billion in 2018. Tt’s the perfect time to plan out your email campaign and encourage customers to find perfect gifts for their moms.…

Cynthia Dam

Email Strategy Teardown: How Lollapalooza Drives Festival Ticket Sales with Good Email

#Event Organizers #Email Marketing

We believe a good email strategy is key to powering your business, whether that’s selling products online or tickets to your next show. Today, we’re breaking down what a good event email strategy looks like by diving into Lollapalooza’s festival emails.…

Cynthia Dam

The Ultimate Guide to Email Marketing: How to Think about Email like a Pro

#Email Marketing

Ever wonder how to think about email marketing like a pro? Here’s your chance! This is a playbook of best practises we’ve learned from being in the email industry for the past 3 years, and it’s everything you need to know to be an effective email marketer.…

Cynthia Dam

Hive Integrates with Shopify to Power Ecommerce Email Marketing

#Integrations #Ecommerce Email

We’ve added a whole suite of new features to our Shopify integration, to help you sell more stuff. Here’s a comprehensive look at everything you can do with Hive’s one-click Shopify integration.…

Cynthia Dam

5 Effective and Unique Spring Email Templates for Ecommerce

#Email Design #Seasonal

Spring is here and it’s a great time to plan a bright email campaign for your new arrivals or spring sale. We’ve collected 5 of our favourite spring templates so far, all unique in their own way to make sure you stand out in the inbox.…

Cynthia Dam

5 Event Email Strategies to Engage Attendees Better

#Event Organizers #Email Marketing

Whether you run music festivals, networking events, or anything in between, your email marketing goal should be the same: engage your attendees to sell more tickets. Let’s dive in to the top performing email templates and strategies, so you can get inspired and sell more tickets 🎟…

Cynthia Dam

5 Browse Abandonment Email Templates Guaranteed to Boost Revenue

#Email Automation

Browse abandonment emails are a powerful tool for recovering revenue that otherwise would be lost. Let’s dive in to 5 effective browse abandonment email templates you can use for inspiration to drive revenue.…

Cynthia Dam