Anna Cunningham

Content Marketing Manager at Hive. Big fan of lakes, dogs, and a good mystery.

Kitchener

21 posts

Transitioning off Ticketfly: Mailchimp vs. Hive for Event Email

#Events

From event-specific features to best in-class customer service, here are the key areas where Hive has differentiated from Mailchimp to help event marketers better leverage their data and send smarter email.…

Anna Cunningham

How FOMO Can Create Urgency in Your Event Emails

#Events

Leveraging FOMO in your event email marketing strategy can build a sense of urgency in potential attendees, encouraging them to take advantage of ticket sales while they can.…

Anna Cunningham

20 Cyber Monday Subject Lines for Ecommerce

#Ecommerce Email #Seasonal #Subject Lines

Inboxes will get crowded with emails promoting this year’s sales, so we’ve collected 20 Cyber Monday subject lines to help you stand out from the pack.…

Anna Cunningham

Winback Email Journeys for Events (Your Trick to Re-Engaging Fans)

#Events #Email Automation

Sending general email blasts to unengaged fans can hurt your deliverability. Here's how you can build a winback journey for events, re-engaging those subscribers and giving your other campaigns a boost.…

Anna Cunningham

Sell More Tickets with Email Automations for Events [Guide]

#Events #Email Automation

Simple automations can bring in more ticketing revenue, engage attendees at the right time, and boost the performance of your other email campaigns.…

Anna Cunningham

Get Your Haunt on with These 6 Spooky Halloween Email Templates

#Seasonal #Email Design

Brands are getting in the spirit of the season with spooky promotions, so we’ve collected 6 Halloween email templates to inspire your own!…

Anna Cunningham

Hive is hiring! Join our team in building the future of marketing technology

#Culture

We’re excited to be hiring for three new positions here at Hive! If you thrive in a startup environment and are looking for a company that cares about culture, one of these roles may be right for you.…

Anna Cunningham

21 Email Segmentation Ideas for Event Marketers [Cheat Sheet]

#Events #Segmentation

Personalized email improves sales by an average of 56%. To help you send more targeted email, we've built this cheat sheet of the best segments for email marketers.…

Anna Cunningham

How Maintaining Segments Can Streamline Your Strategy

#Segmentation #Email Marketing

Building a strong segmentation strategy can drastically improve your brand’s email engagement, deliverability, and ROI, but designing your strategy is just the first step.…

Anna Cunningham