21 Father's Day Subject Lines That Would Make Dad Proud

#Seasonal

If your store sells something that would make the perfect Father’s Day gift, now’s the time to roll out email promotions! You don’t…

Michaela Angemeer

Drive Merch Sales with These 🔥 Email Templates and Automations

#Email Design #Ecommerce Email

A niche of ecommerce not often talked about, the music merchandise industry sees steady growth of 9.4% in sales year-over-year. We’re sharing four email templates and automations to inspire your next merch campaigns and drive revenue through the roof.…

Cynthia Dam

Email Accessibility 101: Designing Email for All

#Email Design

There are several things you should consider to help make your emails more accessible. Ultimately, you want your email design to be easy to digest for as many people as possible, from both an ecommerce and values perspective.…

Anna Cunningham

Why Hive puts subscriber engagement at the forefront

#Segmentation #Email CRM #Deliverability

The majority of email marketing experts suggest creating campaigns around subscriber engagement as an effective way to maintain a healthy list, but most email providers bury engagement data or provide a simplistic rating, almost as an afterthought.…

Michaela Angemeer

Hive’s new Content Marketing Manager on her first weeks with the team

#Culture

Meet Anna, our new Content Marketing Manager! After two weeks on the team, she shares her insights into life at Hive.…

Anna Cunningham

Hive vs. Mailchimp as a Shopify ESP

#Ecommerce Email #Email CRM

With the removal of the Mailchimp for Shopify integration, we’re having a lot of conversations around how Hive compares to Mailchimp as an ESP for Shopify. We think that it’s probably best to bite the bullet and switch your email marketing over to an ESP that fully integrates with Shopify.…

Michaela Angemeer

5 Sizzling Summer Email Templates for Ecommerce

#Email Design #Seasonal #Ecommerce Email

Customers are getting ready to replenish their summer wardrobes, snag a hot discount, or stock up for vacation. To get your creativity flowing, we’ve collected 5 summer email templates sure to heat up your customers’ inboxes!…

Anna Cunningham

Email Segmentation 101: Send Targeted Email, Sell More Stuff

#Segmentation #Email Marketing

Thinking about the basis of your segmentation by engagement level will help you churn your list, prune out inactive and unengaged subscribers, and improve your overall email deliverability. Let’s dive into how you should be thinking about segmentation, no matter the industry you’re in.…

Cynthia Dam